Wednesday, May 10th we hosted another Atlanta Healthcare Entrepreneur Meetup with guest Ryan Jones, Cofounder and CEO of Florence Healthcare. We dove into his background before building this Atlanta-based healthcare company, his thoughts around customer discovery, sales cycles, and more!
The goal of these meetups is to facilitate connections, hear from industry professionals, and truly dig deeper into Healthcare problems that Atlanta entrepreneurs can help solve. We would love to have you join!
About the Event
To kick off the morning, Ryan discussed his background in document management and how he got into healthcare entrepreneurship. He shared his experience in building a startup that had a meaningful impact on humankind and how it led him to start Florence Healthcare with his co-founders.
Florence Healthcare advances cures for disease by enabling clinical trial sites to do their best work. Florence’s Site Enablement Platform brings sponsor-site collaboration to life. By designing a platform around sites’ needs and enabling them to do their best work, Florence frees clinical trials from bottlenecks, so they can accelerate and scale.
Key Takeaways From The Event
- Pick an idea where you have domain expertise and can have an impact
- Find co-founders who are passionate about the idea and can sell or code
- Vet an idea in customer discovery by playing back their problem and asking if they have budget; prove Product-Market Fit by being able to generate a sales pipeline with defined and reasonable conversion metrics
“When it comes to co-founders, have passion for the problem, because it’s so hard, and everyone that’s working on a startup knows how hard it is. If only one person has passion and the other is like a contractor, that just isn’t going to work.”— Ryan Jones, Cofounder and CEO of Florence Healthcare
“…it’s a bravery around shipping, that’s really the secret. In startups, if you’re not either building product or selling product, your role is not that important.”— Ryan Jones, Cofounder and CEO of Florence Healthcare
STAY INVOLVED. JOIN THE MEETUP.