Author: Jon Birdsong

Jon Birdsong is a Partner at Atlanta Ventures. He has spent his entire career in the Atlanta technology community, starting or working for startups. He hosts the Atlanta Story Podcast and loves selling, writing, and building community.

The Atlanta Story Podcast

Our intent with The Atlanta Story is to bring insightful learnings to life while documenting a unique time in our city’s history.

7 Ways to Brainstorm a SaaS Startup

Sleepless nights filled with excitement from a business idea is almost a right of passage for entrepreneurs. You’re trying your best to go to sleep, but you keep asking yourself: “how could someone not think of this yet?” or “if that company is doing it that way, I can definitely do it better if I […]

Understanding Good Product Market Fit vs. Bad Product Market Fit

Understanding Product Market Fit is a key component to building a successful SaaS business. Most entrepreneurs take over a year to find it, many never do. Once a company has achieved Product Market Fit, a new set of challenges face the business as it seeks a repeatable, customer acquisition model (that will be a post […]

Sean McCormick: A True Entrepreneur With Every Single Op

Today, when many people think of the word “entrepreneur,” there is a tinge of baggage. The age-old question at a cocktail reception of “What do you do?” responded with an “I’m an entrepreneur” will leave the questioner more perplexed than prior to asking the question. The range of entrepreneur goes from selling Cutco out of […]

5 “Must-Haves” When Building a SaaS Company Today

Since starting WideAngle five years ago, the SaaS landscape has changed dramatically. Competition is fierce. User experience is a must-have. Seamless onboardings a requirement. Buyers want “one-solution” and “not another log-in.” Integrations become critical — which likely stray away from your core product offering. Customer acquisition costs rise every day. Clogged inboxes make your message […]