Blog #business-model
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#business-model

9 posts
Kathryn O'Day

8 Signs You’ve Got Authentic Demand (& 10 Signs You Don’t!)

ICYMI: At Atlanta Ventures…WE LOVE AUTHENTIC DEMAND!!!!!!!

Dec 2, 2025 · 4 min read
A.T. Gimbel

Pilots – should they be free or paid?

I often hear of entrepreneurs who are running pilots. Many are free and some are paid. But which is the…

Sep 11, 2025 · 3 min read
Kathryn O'Day

What Investors Ask, According to AI (and Me, a Real Investor)

30+ Common Investor Questions & What They Actually Mean

Jul 15, 2025 · 11 min read
A.T. Gimbel

Questions to ask an investor in a meeting

Flipping the Investor Meeting Dynamic: Key Questions Entrepreneurs Should Ask

Aug 22, 2023 · 3 min read
A.T. Gimbel

What Exactly is Annual Recurring Revenue (ARR)?

Everything you need to know about ARR and why it's important.

Feb 22, 2023 · 2 min read
A.T. Gimbel

Different Business Models

What business model is right for your next venture?

Dec 14, 2021 · 4 min read
A.T. Gimbel

Product Configuration vs. Customization

A.T. Gimbel touches on the difference between product configuration and customization.

Sep 23, 2021 · 2 min read
McKenzie Folan

Better Business Models

Guest writer McKenzie Folan shares three examples of companies building competitive advantages based on their business model decisions.

Sep 18, 2019 · 3 min read
A.T. Gimbel

3 Challenges with Tracking Metrics and How to Get it Right

Metrics are everywhere. There are plenty of articles on how to define metrics, track them, align the team, etc. Each…

Feb 21, 2018 · 3 min read