#product
Aligning your go-to-market strategy
A.T. Gimbel shares about one of the most important, yet difficult things to get right: your go-to-market strategy.
Product Development and Transparency to Customers
A.T. Gimbel shares his insights on product development and disclosure of shortcomings when making early sales.
Do Entrepreneurs Need Coding Skills to Start a Business?
A.T. Gimbel shares three important areas to focus on when starting a business without coding skills.
When Sales are Not Working: Product or Sales Fault?
A.T. Gimbel continues his advice on identifying root causes and why things happen with this deep dive on the sales…
Where to Start When Deciding What Area of the Market to Target First
The Benefits of Starting Either High-End or Low-End I was speaking with an entrepreneur recently about which part of the…
Spend Time Learning from Your Customers Before Chasing Investor Money
The best use of your time may not be raising funds Raising money is an important step for many entrepreneurs,…
Taking the (CEO) Hat!
Ever wonder what it’s like to transition from being a technical Co-Founder to solo Founder and CEO? Meet Luke Beard,…
Never Underestimate the Value of Celebrating
When is the last time you celebrated (and I mean really celebrated!)? Did you end the year with a bang?…
Three Important Areas of the Customer Discovery Process
If you are a startup, you have probably heard the words “customer discovery.” While there are lots of good resources…
Valuations: What to Think About When Valuing Your Company
One of the more common themes I run across on a daily basis is how to value a company. The…