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Our Investment Criteria

If you've found Product/Market fit, let's get to the next stage together.

1. Have PMF?

Do you have 10+ unaffiliated, passionate, paying customers?

2. Have revenue?

Do you have <$1M recurring revenue but ready to start accelerating growth?

3. Let's go!

We want to hear from you? Contact us to learn more.

We Help You build on Product/Market Fit

Understanding Product/Market Fit is one of the toughest challenges for entrepreneurs. At this stage, the art of going to market meets science and vice versa. More data gives you insight into the size of your addressable market. 

It’s convenient to think: “All I need is X% of Y’s market and this company will be a homerun!” In theory it sounds more than possible and dare we write. . . almost easy. Then, you look at your product only to realize show-stopping bugs and a mountain of feature requests are today’s challenges to earn tomorrow’s market share. 

Entrepreneurs can spend years in this stage finding Product/Market Fit, or you can speed right by it depending on your market and product. 

The solution is simple: get 10 paying customers. 

If you can get 10 customers, you can get 20. If you can get 20, you can get 50. If you can get 50 you can get 100 and so on. All of sudden your sweat, tears, and hustle have produced a very good start to winning market share. 

Typically, we invest $250K - $1 Million in Product/Market Fit Stage companies. Let us know how we can help! Check out our Capital and our Studio for more information.

BONUS: Here are 5 ways to identify Product/Market Fit right now.

Tope Awotona

“The Atlanta Ventures Studio is the best place for an entrepreneur to tackle a big, hard, mission-critical problem. It feels like I’m leagues ahead: the resources, the network of people from investors to partners to employees, the shared support, the community, and all the help are tremendous advantages to early stage companies not found anywhere else on the planet.”

-Tope Awotona

Founder, CEO – Calendly

Read his Founder Story
Kyle porter site image

“Atlanta Ventures was a perfect launching point and resource for Salesloft to scale. The resources and opportunities we received propelled us forward in ways we could not have achieved on our own. There’s no doubt Salesloft wouldn’t be where we are without them!”

-Kyle Porter

Founder, CEO – Salesloft

Read his Founder Story