Blog #customer-discovery
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#customer-discovery

42 posts
David Cummings

Market A or B for a Startup

Last week, I spoke with an entrepreneur who shared his elevator pitch. I then asked a few questions and learned…

Apr 5, 2025 · 3 min read
A.T. Gimbel

How long should it take to find my idea?

I was recently speaking with an entrepreneur who was looking into new ideas and asked me how long it should…

Apr 3, 2025 · 2 min read
A.T. Gimbel

Why you should start by doing things that don’t scale

Many in the startup world have probably heard the advice of early on in the business, do things that don’t…

Mar 13, 2025 · 3 min read
A.T. Gimbel

Why you want products in the customer’s workflow

I speak a lot with entrepreneurs discussing if they are building a “must-have” or “nice-to-have” product.

Feb 25, 2025 · 3 min read
A.T. Gimbel

Two Ears and One Mouth

Discover why listening is a startup founder's superpower, from understanding customers' needs to fostering team collaboration.

Dec 17, 2024 · 2 min read
A.T. Gimbel

3 Questions to Ask Yourself When your Customer Discovery has Stalled

Successful customer discovery depends on finding engaged potential customers who genuinely care about the problem or idea.

Nov 7, 2023 · 2 min read
A.T. Gimbel

Just Get Started

Embarking on Entrepreneurial Ventures: The Significance of Taking the Initial Leap

Aug 15, 2023 · 2 min read
A.T. Gimbel

Customers are right about problems, not solutions

Unveiling the Crucial Distinction: Customer-Driven Problem Identification vs. Solution Generation in Entrepreneurship.

Aug 8, 2023 · 2 min read
A.T. Gimbel

Building Too Much, Too Soon, Can Backfire: Here’s How to Avoid It

Prioritize customer discovery and authentic demand before building an MVP to ensure a must-have product.

Jul 18, 2023 · 3 min read
Akshay Gorur

Standing Out in the Digital Age: Unconventional Tactics for Explosive Sales Growth

Unconventional strategies for startup sales: disrupt, curate, engage, succeed, thrive.

Jun 15, 2023 · 3 min read