Strategy
Sell First or Build First?
I often meet with entrepreneurs who are faced with a choice when building their company: do you prove you can…
Using Financial Modeling to Vet Ideas
We have recently been working with several of our Studio companies that have completed customer discovery and are moving from…
How To Do Company Culture
All companies try to master the “art” of company culture. Is there a best strategy? How do you ensure everyone…
Ready to promote internally? Ask yourself these questions first.
As your team grows, you’ll inevitably add more management levels. I’ve always preferred looking at an internal promotion as the…
Managing Time in Meetings
We’ve all been there before – you are in a meeting that is running long and you have another meeting…
4 Tips to Master Sales Email Outreach
At our very first University session, SDR 101, we hosted Morgan Ingram, Director of Sales Execution and Evolution at JBarrows…
Focus on the Process
Many people start the New Year with lofty goals; some are professional, some are personal. It is an exciting time…
Best Practices when Pitching VCs
Pitching can be a tough skill. Whether you’re pitching investors, your Executive team, future clients, or future employees, there IS…
How to Do Quick Market Research on an Idea in Less Than a Day
So you have a great initial idea for a business (of course it is). You are ready to start building…
How to Use a Content Calendar Template, Complete With Metrics and Goals
Following Jacey Lucus’ post about how to create a social media strategy for startups, we are going to take a…