Customer Discovery
The Power of Small Habits
Atomic Habits for Entrepreneurs: Small daily habits can lead to big business growth.
Why Stealth Mode Can Hurt Startups
In most cases, sharing your ideas for feedback helps you quickly create must-have solutions and find authentic demand.
Sustainable Customer Discovery
Entrepreneurs need time for effective customer discovery. Create a sustainable model to fund exploration while seeking authentic demand.
Good Questions Versus Bad Questions
A good question can show your depth of preparation and thinking; a bad question might be better off not asked.
Run Your Startup With The Purpose Playbook™
For startup success prioritize trust, team motivation, clear goals, and rewards. Learn from experience to guide your journey effectively.
Speak With People Who Think Differently
Encountering individuals who unanimously support your idea hampers constructive criticism and growth. Embrace diverse perspectives.
How to Iterate Through an Idea
Steps to help evaluate and iterate through business ideas.
Selection Sunday for entrepreneurs
The importance of selection: Select the right team, customers, and funding path for your startup; rejection doesn't define success.
Focus On What Customers Do, Not What They Say
Why you should place more value in what customers do verses what they say, a warning against biased feedback.
Unaffiliated, Passionate, Paying Customers
Early investments should seek unaffiliated, passionate, paying customers. They validate sales, ensure retention, and drive growth.